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United Talent Agency

Visual language for UTA's relaunch. Behavioral data of natural and computerized occurrences drive the visuals.

ClientUTA
Year2019
ScopeVisual Language, Motion, Sound Design

United Talent Agency is one of the world's leading talent agencies, representing artists and other professionals in the entertainment industry.

We enjoyed collaborating with their in-house design team to develop their new visual language to accompany the agency's relaunch. UTA's refreshed messaging rotated around the real connections between people, driven by the innovation of the information age.

Our bespoke branding system reflected the holistic nature of this strategy by using behavioral data of natural and computerized occurrences to derive the visuals. These procedural reflections bring to light the unlimited possibilities of connection between people and innovation.

The score for the brand systems film further describes the interconnectivity of UTA and brings together the past, future, and present.