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Allspring
Brand Systems, Sonic Work
Stylized flower toolkit representing growth, built on the Allspring brand identity by Wolff Olins.
Investing is like planting a seed that flourishes over time. Inspired by this concept, we developed a comprehensive toolkit of stylized flowers to visually represent growth. Building on the newly crafted Allspring brand identity by Wolff Olins, we designed 15 unique flower illustrations, each drawing from the logo's core geometric shapes and color palette.
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